EPISODE 10: The Psychology of Shopping and Buying Local With Damian O’Reilly

How much are you willing pay to buy Irish, to buy organic, and to ensure that food producers are getting a fair price for their goods? Our guest is Damian O’Reilly, Senior Lecturer in the School of Retail at Technological University, Dublin.

GIY are proud to align our mission, vision and impact with the United Nations Sustainable Development Goals (SDGs). In response to the urgency of the climate crisis, and in line with the UN Decade of Action, our ambition at GIY is to inspire 100 million people around the world to grow some of their own food by 2030.

In this episode

Mick Kelly AND Damian O’Reilly chat about:

The psychology behind why we buy what we buy.
The role that large retailers play in the food supply chain.
Why it is so important that we support Irish producers and how we can be encouraged to do so more.

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Check out these other great episodes

From Surf to Turf, with Fergal Smith

From Chef to Seed Saver: The Journey of Mitch McCulloch

Episode 11: Fighting for a Fairer Food System, with Pete Russell, Ooooby

Pete Russell was running a 12m dollar-a-year food company when, suddenly, he had a “road to Damascus” moment. Pete realised that he was a part of a broken food system that was loaded against small food producers, and he knew that he wanted to be part of the solution rather than the problem.